Person lying on a gym floor while holding a tablet that displays a pink-themed sports app with female athletes on the screen

Connecting girls with female college athletes

Marketing Website & Content Platform

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SheSports

Omaha, Nebraska

Product

  • Websites

Services

  • Design, Engineering

Industry

  • Startups

Technology

  • WordPress

Timeline

  • Build: 2 mo, Partners: Ongoing

The Challenge

SheSports, a new platform to connect young athletes with women competing in college sports, needed a marketing site to promote and serve as an entry point to their product. The goal was to build an easy-to-navigate and visually compelling website that tied in design elements from the app. The SheSports team needed to be able to update and add content as needed.

The Outcome

The SheSports website is visually appealing to its targeted audience of young women. It showcases the SheSports app and how it works, and offers a simple path to download it and create an account. The website also serves as a platform to share featured athlete profiles and SheSports sponsors and partners. A simple admin makes it easy to keep content fresh and up-to-date.

Our Approach

Flower Press Interactive designers used colors and typography that complemented the SheSports app. They created icons to represent topics and sports and designed a dynamic website that feels fresh and youthful. Engineers then built the design using a WordPress block editor that is simple to maintain, including forms to create an account and contact support, and a platform for future blog posts.

Ongoing Growth

SheSports is emerging as a unique opportunity for young women in sports to connect with their role models. Flower Press Interactive is honored to work alongside SheSports as it extends its message of positivity to more of the country.

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Learn more about how we approach building marketing websites.

"Their ability to provide UX insights that helped us bring our vision to life was impressive." – Founder, SheSports